Trusted by 500+ brands
Built On India’s Largest
Consumer Purchase Graph
Xpert stitches verified purchase data across brands and categories from both online platforms and offline POS systems, we understand not just who buys, but the where, what & why behind it too!
ACTUAL BUYERS
INDIAN PINCODES
PRODUCT CATEGORIES
OMNICHANNEL BRANDS
What Can Our Ad Targeting Help With?
Drive Online Sales
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Xpert identifies verified buyers in your category and activates them directly across Meta, Google, and other platforms — replacing broad interest-based targeting with real purchase-backed audiences.
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Your ads reach people who can actually buy, improving ROAS and cutting wasted impressions by over 60%.
Drive Qualified Leads
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Xpert identifies purchase-ready audiences by targeting users who’ve already bought within your relevant categories — replacing broad interest targeting with verified buyer data.
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Your ads reach real prospects who can actually convert, cutting junk leads and sales effort by up to 80%.
Drive Store Footfalls
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Xpert identifies verified buyers living around your stores and runs precise geo-targeted campaigns — feeding store data back through CAPI so Meta learns to reach real buyers, not just everyone nearby.
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Your local ads automatically focus on high-intent shoppers, reducing wasted impressions and driving measurable walk-ins and in-store conversions.
Build Brand Recall with Verified Buyers
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Xpert provides verified buyer audiences in your category, helping your Meta and Google ads reach the same real shoppers with the right frequency.
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Your brand stays top of mind — improving recall and influencing marketplace purchases without increasing ad spend.
Why Our Ad Targeting Wins, Where Platforms Fail?
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No Platform Conflict of Interest
Meta and Google optimise for engagement; Xpert optimises for verified purchases.
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Purchase-Based Targeting
Our audiences are built from verified buyer signals — not interests or browsing data.
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Catchment-Level Precision
Go beyond pin-based targeting to reach verified buyers within your exact trade area.
Case Studies
Check out how top brands have leveraged Xpert to unlock growth
Targeting The Right Audiences: How Xpert Unlocked Quick Commerce
How Xpert Helped Truefitt & Hill Improve Lead Quality and Ad Efficiency
Implementing Store Sales Feedback For Improved Digital Targeting : Bombay
How does our ad targeting work?
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1step 1
Learn
Maps with our purchase network to understand your buyer traits
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2step 2
Target
Activates precise, buyer-only audiences in Meta & Google ads
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3step 3
Attribute
Tracks conversions and measure incremental sales growth
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4step 4
Optimize
Refreshes audiences by adding new buyers, removing non-buyers
Frequently Asked Questions
Find answers to commonly asked questions about our product or service in our comprehensive FAQ section.
Most ad platforms optimize for their own engagement metrics, not conversions. Xpert changes that by targeting real buyers based on verified purchase data, not just interests or online behavior—ensuring your ads reach people who are likely to buy, not just click.
Because most of the spend is still going toward users who won’t convert. Ad platforms serve impressions broadly to maximize their revenue. Xpert helps redirect that spend to high-intent buyers, reducing CAC and boosting ROAS.
Xpert taps into the real-world transaction behavior of 12M+ shoppers to identify the top 5% of buyers most likely to convert—based on actual purchases, not just online signals or assumed intent.
Yes, Xpert offers a plug-and-play integration with both Meta and Google Ads—no manual uploads or complicated workflows required.
Even for brand marketing, Xpert ensures impressions go to users who are proven buyers. This increases the frequency among high-intent audiences, driving better recall and long-term conversions without inflating media budgets.
Absolutely. Xpert’s hyperlocal marketing feature identifies buyer hotspots at the pin code, locality, and neighborhood levels with better precision—perfect for city-level or area-specific campaigns.
Nope. Xpert continuously optimizes audience delivery in the background, so your ads get smarter over time—without additional effort from your side.
Since Xpert targets verified buyers from day one, most marketers start seeing improvements in ROAS and reduced CAC within the first 2/3 weeks of activation.

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