We’ve worked with 500+ brands
What Can Xpert Help You With?
Maximize Ad Performance
Target real buyers based on actual purchase behavior, lowering CACs and boosting ROAS across Google & Meta.
Expand Into Profitable Locations
Identify high-demand areas for EBOs, GT, and MT expansion using real consumer spending data.
Why Use Xpert?
95% Indians Can’t Buy From You
-
Only 5% Indians have the disposable income and thus drive 95% of discretionary purchases. Your Marketing & Sales strategy needs to align itself to identify WHO these users are!
-
Using real purchase data, Xpert pinpoints within the 5% who drive discretionary spending with actual purchasing power.
Your Customers are omnichannel buyers
-
Your customer doesn't just buy from you, they are already purchasing other products and services across complementary brands.
-
By stitching purchases across its network, Xpert is able to identify your target buyers via their complementary purchases.
20% Pincodes Account For 80% Buyers
-
Customers aren’t evenly distributed across Tier 1 cities as high-population pincodes don’t always translate to high buying capacity, making Population Density ≠ Buying Density.
-
Xpert aggregates transaction data based on where the purchases were made and where the buyers reside. By leveraging this intelligence Xpert is able to identify the 20% pincodes that accommodate 80% of your buyers.
Ad Platform Interests Misalign
-
Google and Meta focus on maximizing impressions, over your ads reaching the right users. With only 5% of their users having the required purchase capacity, most of your ad spend gets wasted on users who can’t buy.
-
Xpert identifies buyers based on purchasing intent & capacity, not simply, — thus minimizing wastage and maximizing ROAS.
How Xpert does it?
We decode purchases made across retail POS, e-commerce platforms, and EBOs nationwide to pinpoint exactly where your target buyers are located.
12M+
BUYERS TRACKED
19K+
PINCODES COVERED
90+
PRODUCT CATEGORIES
500+
OMNICHANNEL BRANDS
OUR LEARNINGS
Case Studies
Check out our case studies to discover how real businesses have achieved remarkable results with Xpert.
.png)
Luggage and Bags
VIP Bags - Planning Store Expansion Using Precision Locational Data
.png)
Beauty and Personal Care
Driving High-Quality Leads for Toothsi Via Hyperlocal Targeting
Food and Beverages
When higher CPMs, Lower your CACs: TBOF Branding Campaigns
PRODUCT OFFERINGS
What Solutions Does Xpert Provide?
Unlock smarter marketing and distribution with Xpert’s data-driven solutions.
Performance Marketing
Improve ROAS by Targeting ‘Actual Buyers’!
Hyperlocal Marketing
Target ACTUAL Buyers In Your Catchment Area!
Brand Marketing
Eliminate Wasted ‘REACH’, To Improve Brand Awareness!
GT/MT Distribution
Strategize Your General & Modern Trade Distribution!
Retail Expansion
Strategize Your Store Expansion Leveraging Purchase Data!
OOH Planning
Plan OOH Campaigns Where Your Buyers Actually Are!
FAQs
Frequently Asked Questions
Find answers to commonly asked questions about our product or service in our comprehensive FAQ section.
Xpert sources purchase data from retail POS systems, e-commerce transactions, and brand loyalty programs across 500+ brands. This is real first-party data, not just cookies or third-party behavioral insights.
Yes! Xpert leverages both online & offline POS purchase data to identify who your target buyers are, where are they concentrated & what are they interested in.
Yes. All sensitive customer data gets aggregated, anonymized, securely hashed & encrypted. No brand can access, export or download any identifiable user information. We ensure data privacy compliance between users, brands & platforms.
Integrating your CRM or ad performance data can help further optimize targeting and locational insights, but it is not required to use Xpert.
Yes, Xpert offers a free, quick, yet detailed demo to help brands understand how our data-driven targeting and locational intelligence work. Trial offerings vary by product, but we always start with pilot campaigns to showcase measurable impact before scaling.
Xpert enhances ad targeting & eliminates wasted ad spends by identifying actual buyers—people who have already made verified purchases across online and retail channels. Unlike Google and Facebook, which rely on interest-based signals, Xpert targets consumers based on real transaction data, ensuring your ad spends are optimally utilized in reaching those who can and will buy, not simply those who show interest.
Xpert identifies your target buyer concentrations at the city, pincode, area, and upto housing society level utilizing the power of actual buying data . This helps brands discover high-potential store locations, GT/MT distribution hotspots, growth blindspots, and optimal OOH ad placements.
Our Locational intelligence is neither built using population metrics nor extrapolated on buyer sample surveys but built bottom up from individual transactional data- making it accurate, unbiased and extremely reliable.
Analyzing Past Purchases To Target Your Future Buyers!
