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Corporate communication is an important aspect of the success of an organization. It is a process of developing, coordinating, and managing the internal as well as external communications. An organization needs to maintain good relations with the customers, investors, media, and other corporates. This helps to build a good image for the organization. Corporate communications can be in verbal or written formats. There are different types of communication within and outside the organization, all of which are the responsibility of a corporate communication professional.

Corporate communication professionals are indeed the face of an organization. They control all the information that is released to different stakeholders. They are responsible for communicating the organization's vision, mission, policies, products, and services to the internal as well as external stakeholders of an organization. They build and maintain the brand image of the organization. They recognize the point of difference of their company and make sure everyone knows of it. They have to ensure that the company's objectives and goals are achieved.